Building a better HVAC sales experience
Why clear options, accurate pricing, and a consistent presentation help homeowners buy with confidence.
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Seth Ure
Co-Founder & Chief Revenue Officer
Seth Ure is our Co-Founder and Chief Revenue Officer at SetSale. His experience includes an executive role at GoodLeap and training HVAC contractors, distributors, and sales teams nationwide. He leads SetSale’s revenue strategy, bringing his background in sales and home improvement financing to helping contractors present clear options. Seth writes about HVAC sales, payment choices, and the homeowner buying experience.
Articles by Seth Ure
Palmetto Comfort Plans, built into your SetSale quote
Present Palmetto’s lease-based HVAC payment options alongside your system tiers, with estimated monthly payments inside the quote.
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